Friday, February 14, 2020
Media Essay Example | Topics and Well Written Essays - 500 words - 2
Media - Essay Example However, there are a few disadvantages of web publications. For instance, traditional print sources go through an extensive publication process that includes editing and article review. The process has fact-checkers, multiple reviewers, and editors to ensure quality of publication. Where as anyone with a computer and access to the Internet can publish a website or electronic document. Most web documents do not have editors, fact-checkers, or other types of reviewers. Qualifications of an author are almost always necessary for print sources. Only qualified authors are likely to have their manuscripts accepted for publication. In web publication even if the author and purpose of a website can be determined, the qualifications of the author are not always given (Driscoll, 2006). There are still individuals who lack the computer knowledge and access, print media would be of great use to such individuals. The appearance of the internet gave the written word a renewed importance. Electronic publishing might be the next best thing since the printing press, but it might not be very good business to throw out the paper publishing equipment yet. The success of electronic publishing depends on consumers being able to access, browse and purchase, and as of October of 2003 only 61.8% of United States households had computers, and only 54.6% of U.S. households had internet connection (Gallagher, M. & Cooper, K., 2004). Electronic publishing would not be available to over 45% of the households in the U.S., people within those households would have to electronically published newspapers and books at school, work, library or within businesses that provide internet service to the public for a fee. While the delivery technique for scientific publications has changed rapidly, the economic ramifications have hardly changed at all. The extremely low marginal costs of selling information over the Inte rnet favor the use of sales and marketing strategies such as
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